Yemeksepeti Partner vs thMenu Affiliate: Which Suits Affiliates Better?

Burak, an affiliate based in Izmit, Turkey, spends 20 hours a week meeting restaurant owners. From Yemeksepeti's partner program he earns $4,000/month in stable per-order commission, while thMenu's affiliate program adds $1,350/month in passive lifetime SaaS revenue. The two models work so differently that running them in parallel is the most profitable strategy.

Yemeksepeti Partner: Per-Order Commission

Yemeksepeti's partner program pays affiliates for signing up restaurants plus a slice of order-volume commission. Burak's 35 onboarded restaurants in Izmit average 800 orders/month combined; he earns roughly 4-6% of Yemeksepeti's order commission.

Pros: revenue scales linearly with order volume, and grows as restaurants gain customers. Cons: if a restaurant leaves Yemeksepeti for Getir Yemek or Trendyol Yemek, commission disappears overnight. Delivery aggregator churn is high.

thMenu Affiliate: 20% Lifetime SaaS Commission

thMenu's model is fundamentally different. When Burak refers a restaurant to thMenu Pro ($29/mo) or Platinum ($59/mo), he earns 20% lifetime commission on every payment — for as long as the restaurant stays subscribed. Annual plans are "dripped" over 12 months to mitigate refund risk.

• Pro annual ($290) × 20% = $58 commission, spread $4.83/month for 12 months
• Platinum annual ($590) × 20% = $118 commission, spread $9.83/month for 12 months
• Burak's 230 active restaurants (Pro+Platinum mix) = $1,350/month passive

Why Parallel Beats Either Alone

Burak runs both programs without conflict because the audiences differ. He routes delivery-heavy restaurants (pizza, döner, home-cooked) to Yemeksepeti, where order volume drives commission. He routes dine-in-focused venues (cafés, brunch spots, fine dining) to thMenu — these places either aren't on Yemeksepeti or use it minimally.

Combined: $4,000 (Yemeksepeti) + $1,350 (thMenu) = $5,350/month. Yemeksepeti is volatile (competitor pressure, commission cuts); thMenu is stable (lifetime SaaS retention). Together they balance volume and durability.

FAQ

Can a restaurant use both Yemeksepeti and thMenu? Yes. Yemeksepeti handles delivery orders; thMenu handles QR menu + dine-in ordering. No conflict.

When does thMenu pay commission? Monthly-plan commission releases 30 days after charge at month-end. Annual plans drip monthly across 12 months. Minimum payout: $50.

Is Yemeksepeti commission guaranteed? No — if the restaurant churns off the platform or goes inactive, commission stops. thMenu commission continues as long as the restaurant subscription is active.

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